In this article we're going to talk about content lockers,
I'll give you the know-how to create one yourself and at the end you'll have the
sources and implement it rapidly.
Content lockers were born as an annoying tool for
web marketing affiliations: in a nutshell, if you have a blog
followed by a large audience, a franchisor might pay you to partially block
contents until the reader performs an action, for example compiling a survey or
subscribing to a business newsletter. It 'a hateful practice, but generates
discete income for many bloggers.
What I propose you is a soft social media content locker, to
use with caution and wisdom.
If you have a long article that have taken a long time to write, or if you have
a free download for your visitors, you can decide to make it available only to
those who share it on social media. This strategy will
bring you tweets, shares, likes,
followers and it is an effective viral marketing
Let's analyze the features of the content locker we're going
- SEO (Search Engine Optimization):
since we want search engines to be able to read the contents and index them,
we'll just hide them.
- Standard social widgets: we'll add these content
locking features to the Facebook,
native source code.
- Soft behavior: since we do not want to disturb our
loyal readers, once the content is unlocked, unlocking will affect all
blocked contents on the web site.
integrate it on every web page (we'll use jQuery only for
Be careful that if you go to see the page HTML code, you'll
find all the contents, even the "blocked" ones. The content locker, therefore, is not a method to restrict access to confidential
Can you imagine a better situation than this one, for using our content locker?
It's an opportunity for you to experience firsthand its use.
- To see the rest of the article you have to click one of the social
If you do not see any blocked content it is because in the past you have
expressed appreciation for this site and then automatically you have all the
content already unlocked.
In this case, if you want to see the content locker, just
delete all cookies and refresh the page (or you can launch your browser in
private browsing mode).
The rest of the article is only at a click distance...
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