Brand Awareness
Overpopulation of the Internet makes websites abandoned to themselves practically useless.
Idea R optimizes search engines positioning and generates quality traffic with Search Engine Marketing, Social Media Marketing, Direct E-Mail Marketing, Display Advertising, Article Marketing, Affiliations, etc.
Consideration
Usually your website visitors don't read, they just scan. Using institutional and self-referential language is the quickest way to lose them.
Idea R carefully studies your target audience, divides it into segments and designs for each of them the most interesting content and the most engaging visual communication.
Retention
The offer on the web is vast, as a result users are very fickle and switch to competition very quickly. After the effort and the costs incurred to build a customer portfolio, Idea R studies and realizes for you the best loyalty digital strategy: social media, microblogging, corporate blogs, newsletters, RSS feeds, etc.