Get new leads directly from your articles
Do not leave the responsibility for collecting leads only to the contact page of your website.
Infrared CMS allows you, just with one click, to inject contact and download forms directly into your contents. Try for example to offer an e-Book to your readers you’ll get thousands of new leads and mailing list subscribers.
Increase sales of your B2B products and services
Infrared CMS offers you the opportunity to showcase your products and services.
Using neuromarketing techniques, it stimulates lead generation and quote requests, rising at the same time the ranking of your products, thanks to the most advanced semantic markup optimizations.
Give your content the maximum reach
Take advantage effortlessly of Idea R's continuous research on the topic of SEO (search engine optimization). In a totally transparent way, you will benefit from the continuous improvements that we perform on the rendering engine of the blog articles and the shop items.
Never forget that SEO and content marketing are the main long-term strategies for your success.
Leave us hard work and enjoy the results
Don't worry about graphic design, copywriting, public relations and digital marketing. Discover our turnkey offers and leave Idea R to manage your content and spread it on the web. Sit comfortably and let new contacts flow effortlessly into your records.
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Talk to your prospects in their language
The blog has an advanced multi‑culture content management, that conforms to your readers automatically. The language is handled in two independent layers: the user interface and the articles. This means that visitors will see the website in their own language, but they will be able to read english articles too.
Keep news always up-to date
There's nothing worse than having a web page that displays old news, it gives a sense of abandoned and obsolete website. The Infrared CMS news component allows you to manage corporate news and events, hiding them automatically when they expire.
Integrate web marketing easily
Do you want to drive new leads to your website using the major advertising platforms?
Infrared CMS will analyze performances for you, tracking conversions seamlessly for Google Ads, Microsoft Advertising, Facebook, Instagram, Twitter, LinkedIn, Quora, etc.
Native advertising made simple
Do you want to publish ads on your website?
Do you want to earn money doing affiliate marketing?
Infrared CMS allows you to manage advertisements in multiple languages and to contextualize them to blog topics: in this way ads will be shown always to the right audience at the right time.
Never miss a real lead any more
Infrared CMS, using artificial intelligence, blocks hackers and spammers: examining for example what the user does or how she moves the mouse on the screen, it detects bots and stops them from submitting spam contacts.
Do not worry if your e-Mail server sometimes fails to deliver to your inbox new contacts, Infrared CMS detects failures and backups leads in the database.
Distribute files in a secure environment
Give your users access to downloads and resource accordingly to their rights.
Infrared CMS provides you an advanced download area where files can be public, available only to registered accounts or private, that is limited to specific single users.
Offer your visitors a super-fast browsing experience
Having a fast website is important not only for not losing visitors, but also for SEO (search engine optimization). Infrared CMS is entirely based on a cloud distributed architecture: images, scripts, videos and downloads are served to the visitors parallelly and directly from the geographically closer servers.
If you want more information on website performances, read the following article: Irritated by your blog performance? Boost it using the cloud!
Take advantage of the most used third party applications
Infrared CMS is well integrated with the most widespread social media and third‑party content marketing tools.
- Share your content automatically on Facebook, Twitter, LinkedIn, Pinterest, Instagram, Behance and many more.
- Publish your slides on SlideShare and show them directly inside the blog.
- Moderate comments using Disqus and spread them globally.
- Collect subscribers for your MailChimp mailing lists using Infrared CMS landing pages.
If you want more information on social media publishing, read the following article: How to make your website look great on social media.
Tune your contents accordingly to data analysis
Keeping track of how many visitors hits your website pages is not enough. Infrared CMS allows you get much more in‑depth web analytics, for example:
- Which are the most interesting articles?
- Which articles are abandoned before reaching the end?
- Which products have the best conversion rate?
- What is the image that attracts the most attention in galleries?
Register proven backlinks
Keep track of your link building activity and save the best backlink sources for future use.
You can also delegate to Idea R off‑page SEO (search engine optimization), in this case we will use the press office features of the Infrared CMS to keep you up‑to‑date on our progress of work.
Easily update the website by yourself: publish catalogs, articles and news to stay in touch with your customers and to engage new prospects.