Welcome to Idea R | Branding - Web Agency - Digital Strategies
Switch to the mobile layout

      Idea R - Bring out your brand - Web Marketing strategies
  • HomeHome
  • About UsAbout Us
  • ContactsContacts


Take a software geek from the 80s, add a new generation graphic designer and dilute with a longtime marketing strategist. Shake vigorously and you'll get the Idea R's blog.

Change language... italiano
Go to the blog summaryGo to the blog summary

You may be interested in

Milano Design Week 2017, Design Districts

Milano Design Week 2017, Design Districts

Ventura Lambrate and Tortona, here are the best creations that we discovered in the 2 districts of the Fuorisalone Milan Design Week 2017.

Milano Design Week 2014, Design Districts

Let's take a walk in Milan to see the images of Fuorisalone 2014 that struck me most.

Last published

Case study: branding and marketing for a magician

Case study: branding and marketing for a magician

Singular case study in the world of illusionism. See how we have created a brand and a web marketing campaign with exceptional results.

Can engineering industry sponsor art without going off topic?

How to design a page in an exhibition catalog of Biennale in Venice, for a customer who apparently has nothing to do with art.

Most popular

Lazy loading and the SEO problem, solved!

Lazy loading and the SEO problem, solved!

The best SEO solution to index your dynamically loaded contents, no more compromises!

Case study: TAV Engineering, branding for B2B services

How to create a brand that keeps distance from the cold and aseptic image of the metal industry, focusing instead on the human aspect.

Editor's pick

Mental marketing secret #1: the fake compromise

Mental marketing secret #1: the fake compromise

Can mentalism influence marketing? As a marketing professional and a long term magician, I will reveal you some tricks.

How to dramatically increase social media LIKEs to your web site

Here's a free download that I created some time ago. It's a good tool for increasing engagement, but use with caution.

Stay informed on digital strategies

Take a look at the last published articles
RSS feed

Milano Design Week 2015, Design Districts

Published on 4/19/2015
Categories: Visual Communication
Milano Design Week 2015, Design Districts

Ventura Lambrate is confirmed as the nerve center of research and innovation, by converging prestigious academies and talented students. The best advice I can give is to not be shy, do not just look, but talk to the young designers. You'll fell their passion and you'll exchange with them inspirations and ideas.

I liked very much "The beat-shelf" by Van Tjalle en Jasper: think of all the ways in which to store books and magazines on the shelf.

The beat-shelf

Brera Design District is the showcase of choice for established designers, during the Milan Design Week there are many competitions, awards and social events. The Brera district is the one that takes longer to be visited, in fact unlike Lambrate and Tortona, is a bit 'more dispersive. The exhibits can occupy just a small room and are scattered within the neighborhood.
So arm yourself with curiosity and patience and be surprised by what you discover.

The Ray lamp by Jakub Berdych is stunning.


If Brera is a showcase, then Tortona Design Week is a walkway. The district offers interesting ideas but everybody visit the exhibition of SuperstudioPiù where being creative is not enough, we also want the special effects.

May be it's a fault of my geek soul, but the magazine rak WWW by Peter Travaglini is an object that I'd like to have in my office. 


Many others are the projects that have impressed me, in the photo gallery at the bottom of this article there'e is my personal selection. 

And what about you? What do you prefer?

Do you want to see more photos?

We have many more.
Visit our Pinterest page pressing the button here below and then follow us to keep in touch!

Click on the image to see the next one
Francoise Oostwegel (Ventura Lambrate)

Francoise Oostwegel (Ventura Lambrate)

Maastricht Academy Of Fine Arts And Design

See also

Milano Design Week 2014, Design Districts

Let's take a walk in Milan to see the images of Fuorisalone 2014 that struck me most.

Milano Design Week 2013, Design Districts

Let's walk along the streets of Milan to explore the districts dedicated to design and let's collect in a photo gallery the most interesting objects.

Milano Design Week 2012, Design Districts

Being in Milan these days means feeling the fresh air that envelops creativeness thanks to Design Week.

You are the reader number 60,346.


comments powered by Disqus
Creative Commons License

Photographies, videos, graphics and texts by Idea R are licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 Unported License.

Previous article

Previous article

How to skip the CDN during ASP.NET development

Next article

Taco Bell, breakfast in a George Orwell's world

Next article
  • Visual Communication, Art DirectionVisual Communication, Art Direction
  • Apps, Cloud, Mobile, Software DesignApps, Cloud, Mobile, Software Design
  • Digital StrategiesDigital Strategies
  • BlogBlog
Touching finger
RSS feed

Scroll to top