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Take a software geek from the 80s, add a new generation graphic designer and dilute with a longtime marketing strategist. Shake vigorously and you'll get the Idea R's blog.

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SEO

How to generate quality traffic to your website with SEO (Search Engine Optimization). Improve your search engines ranking now.

Published on 4/23/2020
Categories: SEO
Tags: Infrared CMS
[Free eBook] 50+ tips for getting first on search engines and overtake the competition

In this free eBook I have collected 10 years of experience in website design and search engine optimization.

Learn how to avoid frequent coding and copywriting mistakes that can compromise your positioning on search engines.
Improve your website security for maximum Google compliance.
Get tons of new visitors by improving their user experience.

...read all the article.

Published on 9/23/2019
Categories: SEO
A simple but effective SEO strategy: the middleman

The SEO (search engine optimization) trick called "the middleman" solves a very common problem in corporate websites with excellent results.
I myself applied it many times and I always got it great results in a short time.

I recommend you to implement the middleman SEO strategy as soon as possible, it will allow you to make the most of your company blog and you will find indexed in a short time pages that you never thought you would ever see in the top positions of search engines.

I will show you two ways to apply this SEO strategy, one manual and one fully automatic.

...read all the article.

Published on 2/16/2015
Categories: SEO
Google wants HTTPS everywhere. Yes it's another SEO factor!
Play video...

Do you remember the article I wrote a couple of months ago? I advised you that Google would push down all the websites not optimized for smartphones.
We don't have to wait a lot, in this article you'll see the threatening email that I received directly from Google.

Today I want to tell you about a new rakning factor that will grow in importance for Google... after that do not tell me that I have not warned you!

...read all the article.

Published on 12/4/2014
Categories: SEO
Tags: Google, Mobile, Bing
Not mobile friendly? Your ranking is going to precipitate!

Recently both Google and Bing have made an important announcement that will affect websites that are not optimized for mobile devices.
Even if your website is able to adapt to all screen sizes, this article could still affect you very closely.

Discover what are the important news and perform a quick test to see if you're ready for the new search engines results.

...read all the article.

Published on 5/19/2014
Last update 5/22/2014
Categories: SEO
Lazy loading and the SEO problem, solved!

Lazy loading applied to a web page is an excellent technique when all contents aren't immediately visible and you want to speed up page rendering.
A perfect candidate for this method are image galleries with many items, only the first image is visible when the page loads, other images will be visible only if the user decides to browse them.
This technique sounds great, but has a big SEO problem: search engine crawlers does not execute scripts, they only analyze HTML markup, so all the code that renders images dynamically is totally ignored along with images and captions.

Here're four solutions and, as often happens, the best is the last one.

...read all the article.

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