Welcome to Idea R | Branding - Web Agency - Digital Strategies
Switch to the mobile layout

      Idea R - Do your competitors are always ahead? - Raise your voice with web marketing!
  • HomeHome
  • About UsAbout Us
  • ContactsContacts

Blog

Take a software geek from the 80s, add a new generation graphic designer and dilute with a longtime marketing strategist. Shake vigorously and you'll get the Idea R's blog.

Change language... italiano
Go to the blog summaryGo to the blog summary

Last published

Case study: advertising B2B maintenance

Case study: advertising B2B maintenance

How is it difficult to advertise maintenance services in B2B? Let's explore this case study and discover secrets and most common mistakes.

Case study: branding and marketing for a magician

Singular case study in the world of illusionism. See how we have created a brand and a web marketing campaign with exceptional results.

Most popular

Lazy loading and the SEO problem, solved!

Lazy loading and the SEO problem, solved!

The best SEO solution to index your dynamically loaded contents, no more compromises!

Case study: TAV Engineering, branding for B2B services

How to create a brand that keeps distance from the cold and aseptic image of the metal industry, focusing instead on the human aspect.

Editor's pick

Mental marketing secret #1: the fake compromise

Mental marketing secret #1: the fake compromise

Can mentalism influence marketing? As a marketing professional and a long term magician, I will reveal you some tricks.

How to dramatically increase social media LIKEs to your web site

Here's a free download that I created some time ago. It's a good tool for increasing engagement, but use with caution.
newsletter

Stay informed on digital strategies

Take a look at the last published articles
RSS feed

Web & Apps

Let's take a look on the most advanced technologies for rapid software development (RAD) and responsive web design.

Published on 8/6/2015
Last update 1/5/2017
Categories: Social Media, Web & Apps
Tags: Cloud, Blog
Irritated by your blog performance? Boost it using the cloud!

Often you will find on the web articles that emphasize the benefits of having a fast blog, both for SEO (Search Engine Optimization) and to provide a satisfying experience to visitors. The conclusion to which these articles come is that you have to look for a good quality hosting provider. This conclusion is frequently wrong!

In this article I will show you various solutions to switch your blog to a more modern configuration, experiencing performance that you did not think it can get. And do you want to know an interesting news? These solutions may cost less than what you spend today.

...read all the article.

Published on 12/11/2012
Categories: Web & Apps
ASP.NET 301 permanent redirects: the best solution

Have you changed your domain and don't want to loose your SEO page rankings?
Do you have renamed a page and don't want to return errors to users that have saved a bookmark?
You have to perform a 301 permanent redirect to the new page/site.

There are plenty of methods to perform this, if you Google the question you'll be submerged by the answers.
Curiously the easiest method doesn't come out first.

...read all the article.

Photographer: Igor De Ruitz
Published on 7/3/2012
Categories: Web & Apps
TechEd Europe 2012: Windows 8 report from Amsterdam

Many news from the Microsoft world at TechEd Europe 2012, concerning the products to come: Windows Server 2012 and Windows 8.
There were interesting sessions about the vision of the future by Microsoft, regarding server products and in particular about clouding by Windows Azure.
My main interests were on another subject, that is Windows 8, the new Metro user interface and the business opportunities on the client side. I arrived in Amsterdam with many doubts, many misunderstandings about these new technologies; now, 4 days later, I have a more clear vision.

...read all the article.

Published on 4/16/2012
Categories: Web & Apps
Project Glass, augmented reality by Google
Play video...
Take a look around with Google Project Glasses, the device that in the next future will give us an augmented reality experience, enriching the daily routine with messaging, geolocalization and social networking.

...read all the article.

Published on 12/24/2011
Categories: Web & Apps
How to clear the SqlDataSource cache

The SqlDataSource.EnableCaching property allows to save the results of a specific database query.
When the caching is activated, if you reset EnableCaching to false, the query result is not retrieved from the cache anymore but it's re-executed every time.
But surprisingly, if you reset EnableCaching to true again, the data is retrieved from the old cache.

...read all the article.

  • Visual Communication, Art DirectionVisual Communication, Art Direction
  • Apps, Cloud, Mobile, Software DesignApps, Cloud, Mobile, Software Design
  • Digital StrategiesDigital Strategies
  • BlogBlog
Touching finger
RSS feed
Blog

Scroll to top