Tutorials
Tutorials on graphic design, advertising, photography, software development, web design, web marketing, web analytics and social media strategies.
An internal campaign banner is one that points to the same site it is contained in, for example you may advertise for one of your products while the user is looking at another one.
For banners hosted in external sites the best way to collect statistics is to use
UTM (
Urchen Tracking Module) query parameters:
Google Analytics can automatically collect and group this type of data.
On the other side, the UTM approach is not good for internal campaigns, because when mixed with external ones, it compromises the analysis: try to imagine what happens if a user clicks on an external banner, then in an internal one and finally she makes a conversion. Which is the cause and which is the effect?
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Let's try to create a simple infographic starting from an XML
file containing data about the carbon dioxide emissions
in Europe.
To position the data on a map, we have to add the latitude and longitude
fields for each european country (we have not to be precise).
To use the data we have to load them into an XML data source,
using the System.Xml.XmlDataSource object, but the problem is that
the object wants the record fields specified as node attributes.
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Facebook allows to create advertising pages, company pages or simply pages dedicated on any sort of argument. To the default tabs that are automatically created by Facebook (Wall, Info, Photos, ecc.) it is possible to add also custom and interactive tabs.
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The dropdown menus can be easily created with CSS.
Either horizontal or vertical menus are built using unordered list,
that is ul. The dropdown feature is created combining the hover
pseudoclass along with the visibility property of nested lists.
The following example shows a horizontal menu where the items expand downward.
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The SqlDataSource.EnableCaching property allows to save the
results of a specific database query.
When the caching is activated, if you reset EnableCaching to
false, the query result is not retrieved from the cache anymore but it's
re-executed every time.
But surprisingly, if you reset EnableCaching to true again,
the data is retrieved from the old cache.
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