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Take a software geek from the 80s, add a new generation graphic designer and dilute with a longtime marketing strategist. Shake vigorously and you'll get the Idea R's blog.

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2019

Published on 9/23/2019
Categories: SEO
A simple but effective SEO strategy: the middleman

The SEO (search engine optimization) trick called "the middleman" solves a very common problem in corporate websites with excellent results.
I myself applied it many times and I always got it great results in a short time.

I recommend you to implement the middleman SEO strategy as soon as possible, it will allow you to make the most of your company blog and you will find indexed in a short time pages that you never thought you would ever see in the top positions of search engines.

I will show you two ways to apply this SEO strategy, one manual and one fully automatic.

...read all the article.

Published on 7/9/2012
Last update 5/2/2019
Categories: Web Marketing
[FREE download] Keywords Mixer: long tail keywords made easy

The first step when creating a web marketing strategy is to identify all the search keywords your potential visitors may use to reach you.
The next step is to identify the phrases that may be built using the previous keywords, narrowing down all the combinations.

Google AdWords gives you the chance to write down broad match phrases, letting it to create synonyms, related searches and other relevant variations.

I don't like this approach because it doesn't give me total control on the SERP (Search Engine Result Page); rather I prefer to base my SEM (Search Engine Marketing) project on phrase matches and exact matches. This is absolutely the more accurate approach, but it can be an annoying task since there’re hundreds of combinations and variations to consider... let me correct the last sentence, it WAS an annoying task, because now with our completely free Keywords Mixer and its simple integration with your preferred search engine, you can generate all your precise search long tail keywords in just one click.

...read all the article.

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