Graphic Design
Tutorials, tips and tricks on graphic design, the process of visual communication that uses typography, photography and illustration.
A case study from the concept...
- Mission
- Target
- Values
- Difference from competitors
- Benefits
...to the Idea R brand.
...read all the article.
The purpose of a brand is to tell a story, creating recognizable codes: the
style identifies the brand, while the code is used to establish the
communication.
The target is to not go wrong with the dress (the code) for a specific party
(the style). The maximum that a brand can get is when the designer accomplices
to build the party on the dress.
Let's take a look on how three IT bigs made war upon each other, using
communication codes and semiotics.
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Let's try to create a simple infographic starting from an XML
file containing data about the carbon dioxide emissions
in Europe.
To position the data on a map, we have to add the latitude and longitude
fields for each european country (we have not to be precise).
To use the data we have to load them into an XML data source,
using the System.Xml.XmlDataSource
object, but the problem is that
the object wants the record fields specified as node attributes.
...read all the article.