Fashion
Let's explore fashion and beauty by images: clothing, footwear, accessories, makeup, hairstyle and body.
In an era in which to
advertise a product naked models are often used, even when they are far from being relevant, I propose you the counter-example par excellence.
Wonderbra, producer of the famous
Push-Up, perhaps it would be among the few to have reason to use naked models in its posters. Let's see how the company is able to communicate funny and perfectly, often without any model.
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IED (Istituto
Europeo del Design) is an international network of training centers in
the fields of Design, Fashion, Visual
Communication and Management.
IED periodically organizes
Open Days offering free educational activities that are
commonly performed during the academic year, so that guests have the opportunity
to attend the lessons that interest them.
For the communication campaign of the Open Day
event, we wanted to manifest the diversity of the training offer, identifying
the four areas of Design, Fashion,
Visual Communication and Management.
Right from the start it was clear that we had to play with materials, we could
not limit ourselves to a nice illustration: fashion is made of cloth, photo of
paper, design of objects, etc.
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Photographer: Igor De Ruitz
Published on 5/21/2012
They were in the hundreds to watch the Daniela Colzani fashion show, a young Brazilian specialized in Fashion Design in Milan and winner of the 2010 European competition "The Link", organized by the Sea exhibition Fashion in Cannes.
Special testimonial at Old Fashion Cafè in Milan could only be the compatriot Queen of Rio Carnival, Ana Paula Evangelista.
Daniela Colzani draws, cuts and sewes couture corsets carrying on a process of exaltation of the female figure. Thus she achieves the aesthetic ideals that define a world that seems far away, but that sometimes resurfaces to make us understand that certain parameters remain constant. Although in recent years anorexic models walked the runway, the "squeezed" and "stretched" are always in the everyday.
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